by Admin | Nov 11, 2016 | Social Media Marketing (SMM)
Social media has come a long way since the original MySpace or Facebook days. Nowadays, it’s not uncommon for people to have multiple social media accounts that they post to once, twice, sometimes three times a day. These new platforms including Twitter, Snapchat,...
by Admin | Oct 24, 2016 | Strategy & Analytics
URL tagging is a very important part of tracking the performance of your Google Ads and can help you determine which ads and keywords are giving you the best (and worst) ROI. What is URL tagging? URL tagging adds parameters to the end of your ad’s destination...
by Admin | Oct 20, 2016 | Paid Advertising
What is Average Position? A statistic that identifies the spot where your ad ranks on average for the date range selected. To get Google’s definition and more complete details, see their help page. How is it calculated? For the ad and date range selected, the ad...
by Admin | Sep 30, 2016 | Social Media Marketing (SMM)
If you’ve got a business that fits Pinterest’s demographic and focus, your online store needs to be there. This social network consistently drives referrals, traffic and sales to websites. But what you really need to know are two things: Is...
by Admin | Apr 15, 2016 | Search Engine Optimization (SEO)
What’s the first thing you do before you buy something or go to a store? According to the experts at AdWeek, 81% of shoppers do online research on the company or product they are considering BEFORE they make a purchase. A major part of thisresearch process consists of...