by Admin | Apr 20, 2017 | Paid Advertising
1. Prime Time Search Results – Reach the Top of the 1st Page When you search for something, let’s say shoes for sale, what’s the top results that appear? Yup you’re right, paid ads, right above the unpaid (organic) search results! Pay Per Click is a very...
by Admin | Oct 11, 2016 | Strategy & Analytics
Does your business have a strong online presence? Volatile and ever-changing, the business world is tough and becoming increasingly harder to stay ahead of the competition and reach new customers. However, most business owners simply don’t have the time to research...
by Admin | Aug 11, 2016 | Paid Advertising
It’s no secret that the world is obsessed with their phones, studies show that we spend, on average, five hours a day on our phones and check them about 85 times a day! Why is this so important? Enter Google, the dominating search engine in the world and a mainstay of...
by Admin | Dec 19, 2014 | Paid Advertising
Google recently added Callout extensions to it’s every growing list of ad extensions. To read about other AdWords extensions, see my previous blog post on this subject. Let’s take a look at Callout extensions in more detail. What is a Callout Extension? A...
by Admin | Dec 19, 2014 | Paid Advertising
AdWords Ad Extensions, as their name suggests, extend your ads by including additional details about your business along with your ad. As we’ll see in this article, using ad extensions is very important in helping your ads rank high in the search results page....