Checklist: Should You Redesign Your Website?

More and more, a company’s website is the first, valuable interaction with a new customer. Is your website stuck in the Stone Age (and by Stone Age, I mean the 90’s and 00’s)?  What impression are you giving the 58% of American adults who according...

Put Your Website Visitors In Control

In most of the website usability studies that I’ve read, poor legibility is by far the most frequent complaint encountered. It’s generally a sin of comission on the part of web designers, because web-safe typography by default is designed to be both...

13 Reasons Not to Design By Committee

I hope you’re not superstitious, because if you are, you may not like this post.  I’m not superstitious, although I am writing this blog post on the 13th of January – and it is a Friday. Friday the 13th is a scary day to many people, but not to me. ...