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VOTE NOW! NetSource’s 5th Annual Pumpkin Carving Contest
We're so excited to share with you our annual pumpkin creations! Will the Design team redeem themselves this year? Or will the Sales team continue their winning streak? Vote below in the COMMENTS and tell us your favorite pumpkin. Voting will close at noon EST on...
Three Social Media Tips for Manufacturers
The business-to-business world, including manufacturing, has been slow to jump on the social media bandwagon. Even when manufacturers participate in other forms of digital marketing, they may not see how social media platforms such as LinkedIn, Twitter, Google+,...
PPC Minute: Maximum Cost-per-Click (Max. CPC)
What Is It? The highest amount you are willing to pay for a click on your pay-per-click ad for a particular keyword. Important Caveat The value you set for your Max. CPC is not necessarily, and in most cases is not, the amount you will actually pay for a click on your...
Search Campaigns vs. Display Campaigns
Google AdWords accounts have many options for advertising your product and services. One of the first things you’ll need to consider is what type of campaign (or campaigns) you would like to run. It’s important to understand the differences between the various...
PPC Minute: Impressions
What Are Impressions? The number of times your ad was shown during a specified time frame. How Are They Calculated? Every time your ad is shown, your Impression count is increased by one. Why Are They Important? Impressions get your ad in front of your audience. They...
Color, Brand and Emotion in Web Design
Colors attract attention, set a mood and make a statement – all things designers keep in mind when creating a website. In fact, research shows 84.7 percent of people say color is the largest factor when choosing products. Even more interesting, most buyers make a...
Content, Not SEO Tactics
You may have heard the phrase “content is king”, but weren’t sure you believed it. After all, you’ve spent so much time, money and effort getting your website in perfect working order. Fresh new design? Check. Responsive to mobile devices? Check. Search engine...
Site Launch: Capital RV
Our design team is pleased to announce the launch of www.capitalrv.com, a new website for Capital R.V. Centers, Inc., a choice R.V. dealership in the Upper Midwest. Capital R.V.'s previous website was also a NetSource design, but this time we revamped it with a...
PPC Minute: Average Cost-Per-Click (CPC)
What Is It? The average amount paid for clicks on an ad. How Is It Calculated? Total cost of all clicks on an ad during a specific time frame divided by the total number of clicks on that same ad during that same time frame. Example: An ad cost you $200.00 during the...