by Matt Foster | Feb 16, 2012 | Search Engine Optimization (SEO)
Search for the term “bounce rate” on the Internet, and you can find any number of very technical explanations. Some of them even include a nifty mathematical formula or two. But as a business owner, here’s all you should really care about: Bounce...
by Matt Foster | Feb 9, 2012 | Search Engine Optimization (SEO)
Poke around the NetSource blog here for long enough, and you’re bound to bump into a number of posts about search engine optimization . Search the big, wide Internet and you’ll find even more information about it. A lot of people think SEO is pretty...
by Matt Foster | Feb 7, 2012 | Search Engine Optimization (SEO)
Most business owners have heard the old saw: Marketing is the gas that makes your business go. If consumers don’t know who you are and what you do, they can’t do business with you. Simple enough, right? But let me ask a follow-up question: What kind of gas...
by Matt Foster | Feb 2, 2012 | Video Marketing
The proliferation of small, inexpensive video cameras, coupled with the ease of online video sharing, has made wildly gyrating, poorly composed videography with garbled sound commonplace in the public eye. But just because people have seen a lot of poor video...
by Matt Foster | Jan 31, 2012 | eCommerce
In a previous post, I pointed out that E-commerce is real business. If you’re an aspiring E-commerce owner, that means you need to do many of the same things as a “bricks and mortar” startup. Write (and execute) a business plan, secure your...